CASE STUDY ● UX/UI DESIGN ● BRAND DEVELOPMENT
WATERFUL HYDRATION APP
As someone who recently started to drink more water on a daily basis, I designed Waterful, a mobile application that motivates users to hydrate.
DAY / NIGHT MODE
CONCEPT & BRAINSTORMING
Waterful is a spin on the words Water and Full, which together make a word that sounds like wonderful. Waterful encourages users to hydrate throughout the day with its friendly and easy interface. The app features two different characters, Blip and Blop, either of which the user can choose as a mascot. Before starting any designs, I made a list of 6 keywords (and respective sub-words) that encompassed the theme, aesthetics, and overall mission of the app; I also made preliminary sketches.